01 — Websites

A site that ranks, converts, and still loads on a bad connection in a paddock.

We build websites that do the two jobs marketing sites are supposed to do. They get found, and they turn a visitor into a lead.

A hand holding a phone showing a website loading on a plain background.

What we run on

  • Shopify
  • Supabase
  • Google Analytics
  • Business Profile

The problem

Nobody can find you unless they already know your name. The work that would fix that keeps getting pushed behind actual jobs, because it always does.

A man on a rural roadside holding up his phone to check a website.

One bar of signal

Four seconds, in a paddock.

Most business sites lose the visitor before the page has finished loading. That is where the job is won or lost.

Websites that get found

Four seconds. That is all the time you get.

Most business websites lose the visitor before the page has finished loading. Here is what has to happen, in order, for somebody to still be there at the end.

Second one

01

It has to load

A sixty seven megabyte homepage video on mobile data is a black rectangle. One client was losing every visitor here.

  • Under 200KB on a phone
  • No autoplay video
  • Real text, not an animation

Second two

02

It has to say what you do

And where you do it. The headline is the first thing read, and the first thing a search engine reads too.

  • One clear headline
  • Your town in it
  • Your credentials visible

Second three

03

It has to prove it

Named clients, real accreditations, work you have actually done. Before you ask them for anything.

  • Proof above the ask
  • Named, not anonymous

Second four

04

It has to be easy to act

One thing to do, not three competing ones. A form in four fields, and a phone number you can tap.

  • Form at position two
  • Four fields, not twelve

Nothing else matters if they left at second one.

Which is where most of them are leaving.

Silhouette standing, reading a phone held up at arm's length.

THE FIRST FOUR SECONDS

Nothing else matters if they left.

A sixty seven megabyte homepage on mobile data is a black rectangle. One real client was losing every visitor here and did not know.

What you get

  • 01

    A site written for the search a customer actually types.

  • 02

    Loads fast on a phone, on a bad connection, in a paddock.

  • 03

    A CMS you can edit without ringing anyone.

  • 04

    Forms wired into your CRM the day it goes live.

  • 05

    Analytics and search tracking configured, not just installed.

Sixty days, one client

A homepage that could not load.

0 →

175

Clicks from Google

67 MB →

186 KB

Homepage weight on mobile

39.5 →

16.6

Average position

Verified in the client's own accounts

How it runs

  1. 01

    One workshop to work out what the site is actually for.

  2. 02

    A draft in the browser inside two weeks, not a picture of a website.

  3. 03

    Copy, build, and search setup in parallel.

  4. 04

    Training, a written record of every decision, and we keep running it with you.

Nothing else matters if they left at second one.

Which is where most of them are leaving.

Book a call

Show us what you already have.

One conversation. No deck, no pitch.

  • 01We find the bottleneck. In time, in lost jobs, or in your own week.
  • 02You get it in writing. What we would build, what it changes, what it costs.
  • 03You decide. If it is not worth it, you still keep your system written down.